Personalize Your Direct Mail Marketing for Increased ROI
Whether you’re a marketing novice or a seasoned veteran – you likely know that repetition is a key to increasing response for most marketing channels. This concept holds true
5 Ways Direct Mail Can Improve ROI
Creating a marketing budget usually requires compromises on which areas to focus on. No company can afford unlimited marketing spending, making it difficult to determine a primary focus. Social
Six Essential Tips for a Successful Direct Mail Campaign
As exciting as digital marketing options are, they should not replace direct mail services in your advertising campaign. Direct mail takes more work to create a great campaign, but
5 reasons Direct Mail Services (still) beats E-Mail
When email marketing first exploded, many business owners started cutting back on direct mailing services. Over time, conversion numbers have revealed that to be a big mistake. Even with
How to knock it out of the park on your next direct mail campaign
Here at WordTech, we’re big baseball fans. Only a few weeks left until our beloved Phillies report to spring training. In honor of our favorite pasttime, here is some
Direct Mail Services: Postage Rate Increase effective Jan. 27, 2013
We know, we know! Another postage increase! We don’t make the rules, but we do want to make sure you are aware of them. If you or your company
Make Direct Mail Services work for you
As marketing budgets tighten due to increasing economic pressures, many business owners have cut down on direct mailing. The, relatively, high cost per lead makes direct mailing a big
5 ways to lower the costs of Direct Mail Services
Cost is one of the single most important factors when planning for a direct mail services campaign. You probably have a specific budget number in mind and need to
10 Direct Mail Fundraising Best Practices
The number of channels available for fundraisers seems almost limitless these days, but the old standby of direct mail continues to be the driving force for funds raised. Thus,
WordTech is hiring in SALES!
Are you an experienced sales professional? Have experience in direct mail, direct marketing, print, or database management? Looking to make a career change or start something new? Areyou just
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