Direct Mail Services: New Strategies to Avoid a Postage Hike
Whether you are a non-profit seeking the lowest possible postage rate or a for profit company that sends out sales teasers regularly, a change in postage rates has a
The Modern Rules of Direct Mail Services
Successful direct mail campaigns all follow rules specific to direct marketing. Postal rules determine what you can mail and certain layout requirements, but the rules which determine your success
Finding the Right Direct Mail Service for your Political Campaign
So, you want to run for office and you need to reach as many people as possible with your message. Direct Mail is the best solution for your campaign!
10 Direct Mail Stats that you did not know
Multiple changes have taken place within the United States Postal Service over the past few years. These changes affect both the internal USPS operation as well as direct mail
The Secret to a successful Direct Mail campaign
It’s commonplace to overthink every angle and strategy for your direct marketing efforts. It’s easy to get caught up in selecting the exact, perfect demographics for your mail list,
5 ways that DATA can make your direct mail marketing even better!
In today’s marketplace, nearly everyone is looking to get more for less! In direct mail marketing, it’s no different. Many businesses need to reduce their costs, while increasing their
Personalize Your Direct Mail Marketing for Increased ROI
Whether you’re a marketing novice or a seasoned veteran – you likely know that repetition is a key to increasing response for most marketing channels. This concept holds true
5 Ways Direct Mail Can Improve ROI
Creating a marketing budget usually requires compromises on which areas to focus on. No company can afford unlimited marketing spending, making it difficult to determine a primary focus. Social
Six Essential Tips for a Successful Direct Mail Campaign
As exciting as digital marketing options are, they should not replace direct mail services in your advertising campaign. Direct mail takes more work to create a great campaign, but
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