Make Direct Mail Services work for you
As marketing budgets tighten due to increasing economic pressures, many business owners have cut down on direct mailing. The, relatively, high cost per lead makes direct mailing a big
5 ways to lower the costs of Direct Mail Services
Cost is one of the single most important factors when planning for a direct mail services campaign. You probably have a specific budget number in mind and need to
Direct Mail Services: New Strategies to Avoid a Postage Hike
Whether you are a non-profit seeking the lowest possible postage rate or a for profit company that sends out sales teasers regularly, a change in postage rates has a
The Modern Rules of Direct Mail Services
Successful direct mail campaigns all follow rules specific to direct marketing. Postal rules determine what you can mail and certain layout requirements, but the rules which determine your success
3 ways to pay less than your competition for direct mail marketing
It’s a competitive marketplace out there, no matter what business you are in. Measuring up and outpacing your competition is key to business growth in your market. Marketing efforts
Direct Mail Marketing and the Response Rate Question
Last month we published a post regarding 10 direct mail stats you probably didn’t know. Today, we will tackle that age old marketing question — “Which direct marketing channel
Measuring the Effectiveness of Your Campaign – Tracking Direct Mail
It is important to measure the success of all of your marketing campaigns, regardless of the medium, so that you can compare the results and determine which and what
10 Direct Mail Fundraising Best Practices
The number of channels available for fundraisers seems almost limitless these days, but the old standby of direct mail continues to be the driving force for funds raised. Thus,
WordTech is hiring in SALES!
Are you an experienced sales professional? Have experience in direct mail, direct marketing, print, or database management? Looking to make a career change or start something new? Areyou just
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