It‚Äôs that time of the year again! Well, not for everyone but it certainly is for the marketer. Forget decking the halls and running over grandma. It is the
Sending direct mail to people who won‚Äôt care about what you‚Äôre offering is probably not a good idea. In fact, the Direct Marketing Association estimates that around 22 million
One of our Techies brought this article to my attention and I thought it was Supercalifragilisticexpialidotious! Thanks to our friends at Business 2 Community here are just 4 of
The growth in online fundraising does not mean that the tried and true method of direct mail marketing should be disregarded. It should always be an important part of
Direct mail is a lucrative form of marketing for businesses advertising to other businesses as well as customers. It allows companies to target decision makers directly and get a
Deciding to use direct mail postcard to advertise your business is a wise decision. Postcards can be one of the most affordable forms of marketing. Besides affordability, postcards can
Using direct mail for fundraising requires attention to detail and dedication. To make your direct mail a success you will need to employ as many best practices as possible.