11 Ways to Make Your Brochures Effective
How can you make your brochures more effective? How do you write copy that gets your brochures and flyers read and customers to respond?? Use these 11 copywriting and
7 Ways You Can Use Direct Mail to Engage and Sell
Over 155 billion pieces of direct mail were processed in fiscal year 2014, and 80.9 billion of those pieces were advertising related!* Who says direct mail is dead?
Using Every Door Direct Mail
Every Door Direct Mail can be a cost-effective direct mail solution for many types of businesses, local groups, and communities looking to reach a particular geographic target. However, it
What is variable data print?
Printers love to toss around terms and phrases to sound sophisticated and knowledgeable. The problem becomes when we often don’t take the time to explain those terms and technologies to
Have You Cleaned Your List Lately?
Any seasoned direct marketer knows the value of a “clean” mailing list when prospecting for new customers. Every piece of mail that is not delivered (or delivered to the
USPS Launches Watch Us Deliver” Campaign”
The U.S. Postal Service is launching a multi-channel effort that includes an online dashboard giving real-time postal statistics and showcasing campaign assets.
Get our Guide – Direct Mail for Nonprofits
Everything you need to know in one easy guide. This guide covers the following:
The Importance of Direct Mail in Your Marketing
As the world becomes digital, postal direct mail shines, both for novelty and without the digital pitfalls
Using Variable Data In Your Direct Mail
What Can Variable Data Do for Your Direct Mail A direct mail piece is an effective way to reach out to your customers, putting your brand directly in their
5 Reasons To Use Postcards
While direct mail marketing still leads the industry in cost-per-lead, there’s no doubting that it’s still a large expense on your bottom line. There are quite a few ways
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