WordTech is hiring in SALES!
Are you an experienced sales professional? Have experience in direct mail, direct marketing, print, or database management? Looking to make a career change or start something new? Areyou just
3 ways to pay less than your competition for direct mail marketing
It’s a competitive marketplace out there, no matter what business you are in. Measuring up and outpacing your competition is key to business growth in your market. Marketing efforts
4 Reasons to Use Direct Mail Marketing Instead of Email Marketing
When you work in direct mail, it means spending some time defending your business. I can’t tell you how often people tell me things such as, “I don’t ever
A Resurgence in Direct Mail
The reports that print media and direct mail marketing are dead, well, those reports are greatly exaggerated. In fact, the data suggests quite the opposite – there is in
USPS Delays Price Increase
E-commerce marketers and direct mailers won’t be seeing price increases on April 26, the U.S. Postal Service announced on Friday. The organization says its board of governors decided to
Personalize Your Direct Mail with Variable Data Printing
Variable Data Printing is a form of digital printing in which text, graphics and images may be changed from one piece to the next using information from a database
7 Key Parts of an Effective Direct Mail Sales Piece
Every sales piece has exactly the same elements, no matter how long it is. Whether your sales piece is a postcard, a two-page letter or a 36-page booklet, it
2015 USPS Promotion Calendar
If you’ve never used a USPS promotion, now might be the time to check it out! Two are approved with several more under review. We know the rules are
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