Understanding the Significance of Direct Mail
Although the evolution of technology has declined direct mail marketing campaign, still it is quite important for marketers to know that reaching customers through multiple channels will not only
Make The Most of Your Direct Mail Campaign
Here are 15 of the best tips to make the most of your direct mail campaign.
WordTech Turns 35!
Top 20 Things That Happened In 1980
Tips for Effective Direct Mail for Nonprofits- Part 2
5. Timing is critical—it’s not just an expression The mail is especially cluttered at the end of the fourth quarter. Unless your communication offers an opportunity for a year-end
Tips for Effective Direct Mail for Nonprofits- Part 1
While many organizations have begun to rely more heavily on online marketing, traditional direct mail is still an important part of a successful marketing mix. A combination of both
Creating a Powerful Direct Mail Campaign
For many businesses, direct mail campaigns form one of the most important parts of their marketing mix. From fund raising to informing your regular clientele of new products and
The Top 10 Advantages of Using Postcards
Now, you may be asking, “Why should I be using postcards as opposed to some other marketing tool, such as advertising in my local newspaper?” Please don’t stop advertising
Thinking Outside The Box With Your Direct Mail
One of the best things about using direct mail as part of your marketing strategy is the fact that, unlike many other channels, you can be as creative as
Celebrating 45 Years of Earth Day
The wise use of the world’s forests is critical to our survival and a healthy environment. Forests are vital in maintaining life as we know it, as they: cover
The Importance of Direct Mail in Your Marketing
As the world becomes digital, postal direct mail shines, both for novelty and without the digital pitfalls
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