Planning your Direct Mail Campaign
Timing is everything in life and business, and one of the most common mistakes marketers make when they’re sending out a direct mail campaign is to get the timing
Fascinating Direct Mail Facts
Direct Mail Is Alive and Well!
Get Noticed with Direct Mail
The first thing that your direct mail needs to do is to get noticed in the mailbox. This can be a real challenge. Direct mail is a very effective
This isn’t an April Fools Joke!
Join Us In Celebrating!
4 Reasons to Use Direct Mail Marketing Instead of Email Marketing
When you work in direct mail, it means spending some time defending your business. I can’t tell you how often people tell me things such as, “I don’t ever
A Resurgence in Direct Mail
The reports that print media and direct mail marketing are dead, well, those reports are greatly exaggerated. In fact, the data suggests quite the opposite – there is in
USPS Delays Price Increase
E-commerce marketers and direct mailers won’t be seeing price increases on April 26, the U.S. Postal Service announced on Friday. The organization says its board of governors decided to
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