Personalize Your Direct Mail with Variable Data Printing
Variable Data Printing is a form of digital printing in which text, graphics and images may be changed from one piece to the next using information from a database
What is variable data print?
Printers love to toss around terms and phrases to sound sophisticated and knowledgeable. The problem becomes when we often don’t take the time to explain those terms and technologies to
Using Variable Data In Your Direct Mail
What Can Variable Data Do for Your Direct Mail A direct mail piece is an effective way to reach out to your customers, putting your brand directly in their
Direct Mail For Millennials
I recently came across this article and realized that I had to share it. It is perfect for anyone who is developing marketing strategies for millennials. We are children
What do you need for a proper variable data print campaign to work?
First, you need to have customer data. Without data, your campaign is just a mail drop. You can start with geography, but the more data you have the greater
Start Thinking About The Holidays!
It is officially time to start thinking about the holidays as it applys to USPS. USPS is offering suggested mail-by dates for the 2018 holiday mailing and shipping season. Customers