I fondly recall Smell-O-Vision in which American film director John Waters released an enhanced “Odorama” version of his film, Polyester in 1982. Waters included scratch and sniff cards that
The Postal Service is excited to introduce the USPS BlueEarth Secure Destruction (SD) mail service to business mailers. This new sustainable mail service allows mailers to have automated First
This article originally appeared in the January/February, 2018 issue of Mailing Systems Technology.
Think about your last mail piece that was sent. How many on that list responded? What were the demographics of those that responded? How were they segmented? How should
What is Direct Mail Marketing? Direct mail makes use of the United States Postal Service to send a message to customers in order to prompt an immediate response.
We are getting the holiday started a bit early, in hopes of catching a few of you from falling into that candy cane gift yet again. We have noticed
We love Earth Day and we do our best to uphold the same standards the other 364 days a year. Between cardboard recycling and pallet reuse, WordTech is a
