USPS EDDM vs. Targeted Direct Mail – Who WIns?
Both have pros and cons but a clear winner will emerge…
USPS testing program that offers customers digital preview of their mail
USPS is continuing to test a program that offers customers a digital preview of the mail they’ll receive later that day. Real Mail Notification sends subscribers an email each
Domestic Competitive Products Pricing Changes – Effective January 17, 2016
The USPS has put into effect the price changes for January 2016. There are no changes to first class mail or standard mail. But if you are mailing anything
Deadlines for 2016 Holiday Mail
Bulk mailers, be sure to check your holiday mailing deadlines. The Postal Service is expecting an especially busy Christmas season. Some 15 billion pieces of mail, including more than
8 Ways To Ensure A Seamless Direct Mail Campaign
With all the aspects of a Direct Mail Campaign, we still consider the timing and the cost to be the two most important. If you don’t hit these targets
Stamp Prices Lowered! Honestly!
There’s hardly anyone alive who remembers the last time the price of a stamp fell. That was in July 1919, when first-class stamp prices dropped from 3 cents to
How to Comply with Delivery Point Validation
Address quality is a critical component of controlling shipping costs, both for shippers themselves and for service providers such as the United States Postal Service. A package that is
Postage Lowered? Say It Isn’t So!
The Postal Service will be forced to reduce prices for Forever stamps and some other mailing products April 10 if congressional or a court action doesn’t allow USPS to
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